I'm Saroj, Marketing Lead at Apress Themes. I plan and run the marketing that helps people discover Apress and the websites we build, and I make sure every campaign is backed by clear goals and real numbers.

What I do

• Marketing strategy and campaign planning
• SEO and content strategy
• Google Ads and paid social campaigns
• Social media management and growth
• Email marketing and newsletters
• Product launches and promotions
• Analytics, tracking and performance reports
• Market and competitor research

I believe good marketing starts with understanding the customer, and I work closely with our design and development team so every message matches the product.